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How to Make the Most of Digital Advertising for Your Restaurant or Bar

Digital advertising is one of the most effective ways to boost revenue and HapPhi has focused on a new way to provide digitals ads. You can choose from a variety of options, such as video ads, blog posts, virtual gift cards, and more. Once you’ve chosen which options are right for your venue, you can start planning your campaigns and scheduling your ad spend. With the right digital advertising strategy, you can increase foot traffic, drive conversions, and boost revenue for your business.

Written by
June 15, 2022

Image Source: Freepik

There’s no denying the fact that digital advertising has become a key part of the modern hospitality landscape. Making the most of digital advertising for your venue can help you increase foot traffic, drive conversions, and ultimately boost revenue. END suggests that the best way to start advertising your venue is by researching local advertising companies in your area. Make sure that the companies you visit offer their services at a fair, affordable price, and that they have a proven track record of success. Once you’ve done your research, you’ll be ready to get started advertising your venue. Here are some tips on how to make the most of digital advertising for your venue.

Use Video Ads

Video ads are perfect for driving traffic to your venue. You can use them both indoors and outdoors. In the winter, these ads can be used in mall locations or on street corners, whereas in the summer, you can use them on rooftops or in nearby parks. These ads can also be used as virtual events, as they can be viewed on different devices, such as VR headsets, tablets, and smartphones. To increase engagement, you can also include virtual gift cards or tickets to different events such as live music, cooking classes, or other activities related to your venue.

Use Blogging Platforms

Blogging platforms are a great way to drive traffic to your venue’s website and blog posts. You can then place links to your blog posts on these platforms to increase traffic even further.

Use TV Ads

TV ads are a cost-effective way to reach a large number of people. A lot of local businesses use them to reach potential customers. You can rent TV ad spaces through many different ad agencies. If you already have an in-house production team, you can also use TV ads to create virtual events for your potential customers to view on different devices.

Write Blog Posts

If you’re trying to increase your Google and Yelp ratings, or if you want to attract new customers, you can write blog posts. This is a great way to help potential customers get to know your venue and see what they can do at your venue if they decide to book an event.

Use Venue Ads

Venue ads are the most traditional form of digital advertising. You can place these ads in popular publications like Backstage, CreativeLive, Eventbrite, and more.

Use Influencer Marketing

Influencer marketing is one of the most popular forms of digital advertising. You can get access to millions of potential customers who follow the right influencers. You can also choose the right influencers to increase your reach.

Conclusion

Digital advertising is one of the most effective ways to boost revenue. You can choose from a variety of options, such as video ads, blog posts, virtual gift cards, and more. Once you’ve chosen which options are right for your venue, you can start planning your campaigns and scheduling your ad spend. With the right digital advertising strategy, you can increase foot traffic, drive conversions, and boost revenue for your business.

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