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How Google Drive Is No Longer Protecting Your Privacy: The New Ways You're Being Watched

With the rise of new technologies, we have been able to communicate, collaborate, and store information in ways we previously could not. While new digital services have given us a lot of advantages, they have also raised new issues about privacy and data protection. When Google Docs users were forced to convert to Google Drive last year because of a breach, the question remained: how much of your info does Google keep safe? Because users are aware that companies such as Facebook and Google monetize their personal information, there has been a surge in demand for secure cloud storage solutions that protect user privacy.

Written by
June 15, 2022


How Google Drive Is No Longer Protecting Your Privacy The New Ways You're Being Watched


Image Source: FreeImages‍

The 21st century has been a time of rapid change. New technologies have allowed us to communicate, collaborate and store information in ways we never thought possible. However, the rise of digital services has also given rise to new concerns about privacy and data protection. So as Google Docs users were forced to switch to Google Drive last year because of a security breach, the question remains: how much of your information is Google willing to keep safe? Users are now more aware than ever that their personal data is being monetized by companies like Facebook and Google. This is why there’s been an increase in demand for secure cloud storage services that take user privacy seriously.



Google Drive is Watching You

Google Drive may have started out as a way to keep your documents in sync and easily accessible from any device, but it’s since evolved into a powerful tool for collaboration. The rise in popularity of Google Docs has also caused concerns over how much your activities on the platform are being monitored. Documents are analyzed by Google-built algorithms to improve search functionality and enable machine translation, but the extent to which Google is watching your movements has been unclear. Now, a study by Princeton University has offered some insight into how Google is monitoring your activities on Google Drive.


How Does Google Monitor Your Drive Activities?

The most troubling way in which Google might be monitoring your activities is through the scanning of your documents. Google Drive allows you to upload Word, PowerPoint and PDF files to your account and edit them in your browser. The scanning of these documents is automatic and facial recognition software is used to identify people. The images found in your documents are stored in Google’s cloud and analyzed in order to improve image search. The data mined from your documents may also be shared with advertisers. However, there are ways to protect your data from Google’s prying eyes. You can opt out of image analysis by turning off the “enhance images” setting in your Google account. This will stop your documents from being scanned by Google’s algorithms. You can also change your Google account settings to prevent your documents from being used in ads.


Is Google Using Machine Learning to Mine Your Data?

Machine learning is a type of artificial intelligence (AI) that’s used to analyze large amounts of data. Google has been investing in AI research and development for some time now. One of Google’s research endeavors into AI is a program called AutoML, which aims to automate the process of creating machine learning algorithms. This has caused concern that Google could soon be automating the monitoring and analysis of your Drive data.


What this Means for You

Google has been at the center of controversy for some time now. We know that Google tracks our browsing habits and uses that information to serve us personalized ads — but is it really a problem? Well, if you’re using Google Drive, the answer is yes. If you’re not careful, your documents could be scanned by Google’s algorithms, and your data could be used to serve you personalized ads. However, there are ways to protect your data. You can prevent your documents from being scanned by turning off the “enhance images” setting in your Google account. You can also change your Google account settings to prevent your documents from being used in ads. Of course, there are ways to protect your data even if you don’t store it in Google Drive. You can use a secure cloud storage service that respects your privacy and keeps your data protected.


Final Words

Google has long been accused of overstepping its boundaries and exploiting user data for its own gain. The rise in popularity of Google Drive has only intensified this concern. Google has been accused of monitoring user activity on Google Drive in troubling ways and accessing user data that could be used to serve personalized ads. However, it’s not too late to take control of your data. If you don’t want your data to be used to serve ads, you can protect your privacy by turning off the “enhance images” setting in your Google account and changing your Google account settings to prevent your documents from being used in ads.

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